Grace's Guide To British Industrial History

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Grace's Guide is the leading source of historical information on industry and manufacturing in Britain. This web publication contains 162,364 pages of information and 244,505 images on early companies, their products and the people who designed and built them.

Grace's Guide is the leading source of historical information on industry and manufacturing in Britain. This web publication contains 147,919 pages of information and 233,587 images on early companies, their products and the people who designed and built them.

Difference between revisions of "Penguin (biscuit)"

From Graces Guide
(New page: Penguin biscuits are milk chocolate-covered biscuit bars filled with chocolate cream. They are produced by United Biscuits manufacturing division, McVitie's. The Tim Tam produced by Arnott...)
 
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Penguin biscuits are milk chocolate-covered biscuit bars filled with chocolate cream. They are produced by United Biscuits manufacturing division, McVitie's. The Tim Tam produced by Arnott's in Australia was based on the Penguin,[1] and much debate has ensued over which is the superior biscuit.[2][3]
'''Penguin biscuits''' are milk chocolate-covered biscuit bars filled with chocolate cream. They are produced by [[United Biscuits]] manufacturing division, [[McVitie and Price|McVitie's]].  
 
They were first produced in 1932 by William McDonald, a biscuit manufacturer in Glasgow, and became a McVitie’s brand when McDonald joined with McVitie’s and Price, MacFarlane Lang & Co and Crawford to form United Biscuits in 1946.


Each wrapper has a joke or "funny fact" printed on it and imaginative, often humorous designs featuring penguins that often pastiche famous works of art.
Each wrapper has a joke or "funny fact" printed on it and imaginative, often humorous designs featuring penguins that often pastiche famous works of art.


Penguins have been the subject of a court case between Asda and United Biscuits who accused Asda of passing off their own brand "Puffin" biscuits as part of the Penguin brand. The court found in favour of United Biscuits regarding passing off, but found that Asda had not infringed the Penguin trademark.[4] United Biscuits itself has been criticised for continuing to use trans fatty acids in the cream filling of Penguins.[5] By 2007 United Biscuits began to advertise the absence of trans fats from the penguin, having removed the ingredient from this product line.[6]
'''Penguins''' have been the subject of a court case between Asda and [[United Biscuits]] who accused Asda of passing off their own brand "Puffin" biscuits as part of the '''Penguin''' brand. The court found in favour of [[United Biscuits]] regarding passing off, but found that Asda had not infringed the '''Penguin''' trademark.  


Penguin's famous slogan of "P-p-p-pick up a Penguin!" with its recognisable signature stuttering effect has often been imitated in the media.
Penguin's famous slogan of "P-p-p-pick up a Penguin!" with its recognisable signature stuttering effect has often been imitated in the media.


In 2003, McVitie's produced several "sub-brands" or variations of the Penguin biscuit, Penguin Chukkas, Wing Dings, Flipper Dipper, Splatz and Mini Splatz. These variations were accompanied by a £5 million promotional campaign. In 2008 McVitie's also produced Penguin triple chocolate wafers.
* 1932 '''Penguins''' were first produced by '''William McDonald''', a biscuit manufacturer in Glasgow.
 
* 1946 '''Penguins''' became a [[McVitie and Price|McVitie’s]] brand when '''McDonald''' joined with [[McVitie and Price]], [[MacFarlane Lang and Co]] and [[Crawford]] to form [[United Biscuits]].
 
* 2003 [[McVitie and Price|McVitie's]] produced several "sub-brands" or variations of the '''Penguin biscuit''', ''Penguin Chukkas'', ''Wing Dings'', ''Flipper Dipper'', ''Splatz'' and ''Mini Splatz''. These variations were accompanied by a £5 million promotional campaign.  
 
* 2007 After [[United Biscuits]] itself was criticised for continuing to use trans fatty acids in the cream filling of '''Penguins''', by 2007 [[United Biscuits]] began to advertise the absence of trans fats from the '''Penguin biscuit''', having removed the ingredient from this product line.
 
* 2008 [[McVitie and Price|McVitie's]] also produced Penguin triple chocolate wafers.


==See Also==
==See Also==

Revision as of 12:00, 11 December 2008

Penguin biscuits are milk chocolate-covered biscuit bars filled with chocolate cream. They are produced by United Biscuits manufacturing division, McVitie's.

Each wrapper has a joke or "funny fact" printed on it and imaginative, often humorous designs featuring penguins that often pastiche famous works of art.

Penguins have been the subject of a court case between Asda and United Biscuits who accused Asda of passing off their own brand "Puffin" biscuits as part of the Penguin brand. The court found in favour of United Biscuits regarding passing off, but found that Asda had not infringed the Penguin trademark.

Penguin's famous slogan of "P-p-p-pick up a Penguin!" with its recognisable signature stuttering effect has often been imitated in the media.

  • 1932 Penguins were first produced by William McDonald, a biscuit manufacturer in Glasgow.
  • 2003 McVitie's produced several "sub-brands" or variations of the Penguin biscuit, Penguin Chukkas, Wing Dings, Flipper Dipper, Splatz and Mini Splatz. These variations were accompanied by a £5 million promotional campaign.
  • 2007 After United Biscuits itself was criticised for continuing to use trans fatty acids in the cream filling of Penguins, by 2007 United Biscuits began to advertise the absence of trans fats from the Penguin biscuit, having removed the ingredient from this product line.
  • 2008 McVitie's also produced Penguin triple chocolate wafers.

See Also

  • [1] United Biscuits website

Sources of Information