Made by Thomas Hedley and Co
Oxydol is the name of a laundry detergent sold in the UK, USA and Canada. It was created in 1914 by Thomas Hedley of Newcastle-upon-Tyne (bought out by Procter and Gamble in 1930). Oxydol became P&G's first laundry soap. In the 1930s, Oxydol was the sponsor of the Ma Perkins radio show, considered the first soap opera, as Oxydol sponsorship put the soap in "soap opera".
The above information is largely condensed from the Wikipedia entry.
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