Grace's Guide

British Industrial History

Grace's Guide is the leading source of historical information on industry and manufacturing in Britain. This web publication contains 148,151 pages of information and 233,681 images on early companies, their products and the people who designed and built them.

Mattel

From Graces Guide

Jump to: navigation, search

Mattel Inc, US company which is one of the world's largest toy producers.

1945 The business was founded in a garage workshop in Southern California by Ruth and Elliot Handler and Harold "Matt" Matson to make picture frames.

Elliot developed a sideline in making dolls-house furniture from frame scraps.

Matson sold out to his partner, who then began to make toys.

1959 Mattel first produced the Barbie Doll.

1960 The company became public.

1961 Ken joined Barbie.

c.1966 Acquired Rosebud Dolls[1]

1975 The Handlers, founders of the original business, left the company.

Mattel is now a worldwide conglomerate with 25,000 employees.

See Also

Loading...


Sources of Information

  1. The Times, November 7, 1968
  • [1] Mattel Website
  • The Times, December 24, 1969